Roshanna Sabaratnam

VP, eCommerce
J Brand

Check out the incredible speaker line-up to see who will be joining Roshanna.

Download The Latest Agenda

Pre-Conference Summit: Email Marketing & CRM - You Can Get More Out Of Your Email Programs

Saturday, January 7th, 2017

09:00 KEYNOTE PANEL DISCUSSION: Learning What Works, What Doesn’t And How To Get A Greater ROI With Your Email Programs

Email can be both the most personal and frequent way to be in touch with your customers, giving you a fast path to purchase. Knowing which technologies will best support your email strategies is critical. The executives on this panel have the answers to your burning questions:

•What are the key differences between different email providers to assist with getting an ROI on your programs?

•How do you define success in email today?

•What kinds of email messages are most successful to (1) acquire customers and (2) retain buyers

•How often you should be connected with your customers, with differentiated messages