eTail West 2017 (past event)

February 27 - March 02, 2017

1.888.482.6012

Meyar Sheik, CEO & Co-Founder at Certona
Certona Logo

Meyar Sheik


CEO & Co-Founder
Certona

Check out the incredible speaker line-up to see who will be joining Meyar.

Download The Latest Agenda

Day 1: Omni-channel & Online Growth Strategies

Saturday, January 7th, 2017


14:05 Personalized Product Discovery: A New Era in Online Merchandising

eBags launched a strategic business initiative to make the entire shopping experience more personalized. Working closely with Certona, a global leader in personalization solutions, eBags was able to identify optimization opportunities that focused on improving individualized product discovery and findability. The success of the new personalization program contributed to a record breaking 2016 holiday season. Join this session to hear how eBags was able to achieve a 1:1 personalized shopping experience, increasing engagement and customer lifetime value.