eTail West 2017 (past event)

February 27 - March 02, 2017

1.888.482.6012

Chris Attadia, eCommerce Manager at Vega
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Chris Attadia


eCommerce Manager
Vega

Check out the incredible speaker line-up to see who will be joining Chris.

Download The Latest Agenda

Day 1: Omni-channel & Online Growth Strategies

Saturday, January 7th, 2017


14:05 1010data and Vega present: Winning in eCommerce: A Playbook to eCategory Management

How can consumer goods companies compete in ecommerce against smaller, nimbler disruptors that are quickly gaining market share? Explore successful e-category management with experts from Vega (White Wave Foods/Danone) and 1010data as they cover how it differs from traditional category management. Deep dive into the keys to success, the 4 P’s for omnichannel and how to accurately measure performance. Plus, get a snapshot of the state of the industry with a preview of the 1010data 2016 CPG report for online share, sales and conversions before it's published.