Amit Shah

SVP, Online Marketing
1800 Flowers

As Senior Vice President, Online, Mobile & Social Media for 1-800-FLOWERS.COM, Amit’s responsibilities include management of the Company’s online marketing as well as leading the strategic direction and tactical growth of mobile and social commerce. He also leads the innovation group for the company across the portfolio of floral and gourmet food brands. Amit also manages Company relationships with key online, mobile and social partners. Amit’s innovative work in digital marketing and mobile commerce has been quoted widely in publications like the New York Times and Ad Week. Under his guidance, 1-800-Flowers.com continues to be a leader across the spectrum of online, mobile and social experiences and has been recognized with numerous industry awards.

Check out the incredible speaker line-up to see who will be joining Amit.

Download The Latest Agenda

Day 2: The Digital Revolution - Your Next Steps

Saturday, January 7th, 2017

15:05 PANEL DISCUSSION REVOLUTION: The Rise Of Conversational Commerce To Complete The Purchase

Conversational commerce is the latest buzz. Messaging apps have eclipsed social networks in monthly active users, and this could present a big opportunity to retailers. Our panelists discuss the rise of conversational commerce- what it is, what the future may look like and how to take the first steps

• Use chat, messaging and voice to instantly link customers, brands, services and bots

• Meet your customers unique needs and translate these into a purchase using a single sentence

• Reduce product returns while reducing the cost of traditional customer service channels

Day 3 - Thursday, March 2nd

Saturday, January 7th, 2017

09:45 Mobile: It’s Not Just a Smaller Internet

What do the experts know that you don’t? Gain a competitive advantage with key insights derived from a $3 million, multi-year study into mobile’s true role in driving revenue. Our panel will share case studies on best practices, tips to kickstart your mobile strategy, and tactics on how to track performance. *Note – This group will NOT ask you to turn your phones off – ever!