eTail West 2017 (past event)
February 27 - March 02, 2017
1.888.482.6012
Chau Banks
EVP, CIO and Channel Integration
New York & Company
Check out the incredible speaker line-up to see who will be joining Chau.
Download The Latest AgendaDay 2: The Digital Revolution - Your Next Steps
Saturday, January 7th, 2017
09:30 Keynote: A Retailer’s Path To Digitalization
Chau will provide insight in to planning and budgeting for Digital Initiatives. Hear about early results of testing in-store digital technology and NY&Co.’s roadmap for advancing digital in the Retail Environment. New York and Company is focused on pursuing digital initiatives that connect with current and new customers across all selling channels through increased investments in Digital Marketing and New Technology.
• Optimizing Strengths and Complements across Channels
• Benchmarking the Digitalization Maturity Model
• Organizing for a Culture of Innovation